Insights for successfully managing your brand

When I founded my company almost 15 years ago, a big motivation was to drive meaningful impact, in large part by challenging the status quo. When a friend and former client approached me in January to share his vision for a new non-profit with the aim to create an immersive, high-impact and time definite volunteer experience, I was… Continue reading brandadvisors Helps Create Foundation With $60 Million Endowment to Create Economic & Social Impact Across the Globe

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A little science about artists

By Charles Rashall Tags:

No secret that there’s something different about creative people. But science has found that the brains of artists are markedly different than those of non-artists. In fact, scientists suggest that much of an artist’s talent may be innate, according to a report by Charles Osgood of the CBS radio program that bears his name. Click below to hear the full story on… Continue reading A little science about artists

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With innovative companies, product announcements have become as much an opportunity for “innovation” as the products themselves. On October 1, Elon Musk Tweeted that “it was time to unveil the D and something else.”  With Elon’s scheduled announcement tonight revealing the answer to his teaser Tweet, what do you think the folks in the Tesla naming labs… Continue reading At Tesla, Model “D” is for____

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Go. For Good!

By Charles Rashall

Go for Good: brandadvisors pro-bono campaign promoting Sunday’s Susan Komen Race for the Cure.

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