Jcpenney

jcp’s initial steps towards a fresh store experience, circa February 2012. In the months since the February 2012 relaunch of jcp, it’s been hard for the classic American brand to get a break. As sales have plummeted, media has been increasingly critical and¬†financial markets have answered with sharp declines in the company’s stock price and… Continue reading A Penney’s saved is a penny earned

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