Perhaps there is a reason why gymnastics is one of the most watched and loved Olympic events. It has speed, agility, and carefully syncopated movements, adding up to a visually stimulating and dynamic spectacle. Watching commercials for Microsoft’s new Surface tablet and Apple’s iPod, it appears they have taken the cue.
Since Apple’s second calling that brought Steve Jobs back to the helm, innovation has continued to allow the company to set new standards, particularly in the realm of music, smartphones and tablets. The pattern has been familiar: Apple innovates and the world rushes to emulate. With today’s release of Samsung’s new Galaxy S3 smart phone… Continue reading Apple: Not the next big thing
“The next best thing to paper” Isn’t it ironic…technology has advanced so far that we use traditional “non-digital” terminology to name the new high tech products designed to be “just like the real thing.” Such was the case with the Kindle’s new “Paper White” model, announced today, whose claim is that their screen is as… Continue reading Naming’s Artificial Reality