From our clients
The greatest measures of our success are the results we achieve for our clients and the satisfaction they experience throughout our working relationship.
As partners to leadership for start-ups and Fortune 10 companies alike, brandadvisors is proud to have gained the respect, trust, and satisfaction of the clients we have served.
We are grateful for the acknowledgements of our collaborative, flexible, and thoughtful work that has delivered meaningful value and helped our clients innovate and lead their respective industries.
Note: The breadth of brandadvisors’ involvement and impact for each brand is designated by the segments of the brand integrity wheel highlighted in dark blue above.
To view work by expertise, click on wheel segment.
Place
brandadvisors helps its clients optimize the effectiveness of their physical presence—be it at retail, trade-shows, or events—and also develop distribution strategies that fit and reinforce the brand attributes and positioning.
- Retail and commercial signing systems
- Retail environment store design
- Retail point of sale design
- Commercial environmental design
Product
brandadvisors helps its clients develop new products and services and/or refine existing offerings.
- Form
- Function
- Packaging
- Pricing
People
brandadvisors helps its clients optimize employee performance by aligning policies and behavior with brand positioning and attributes.
- Brand workshops
- Employee training
- Hiring guidelines
- Sales training and tools
Positioning
brandadvisors' proprietary model defines "brand" as the relationship developed between an individual and a company, product, service, person, place or thing formed through the sum of their interactions with the brand's touch-points over time.
"Branding" is the process of continuously managing and aligning the brand's positioning.
- Brand value proposition
- Brand attributes
- Brand personality
- Industry and competitive analysis
- Market differentiators
Process
brandadvisors helps its clients optimize organization performance by aligning policies and behavior with brand positioning and attributes.
- Experience design
- Operations optimization
- Brand workshops
- Employee training
- Hiring guidelines
- Sales training and tools
Persona
brandadvisors helps its clients design, develop, or refine complete identity systems spanning both verbal and visual elements.
- Verbal identity systems
- Company naming
- Product / service naming
- Tagline development
- Visual identity systems
- Logo / graphic identity systems
